Category Archives: Blog

Quatela Center for Plastic Surgery's Blog

12 Questions with Dr. William Koenig

Dr. William Koenig, double-board certified plastic surgeon, is well known for his consistent, natural breast surgery and body contouring results and impeccable safety standards. We took a few minutes to learn more about the man behind the surgical mask. What is a dream you have that you’ve yet to achieve? A full year trip around the world with my wife with an unlimited budget If you didn’t have to sleep, what would you do with the extra time? Extra two hours cooking a great meal and the rest of the time reading What’s your guilty pleasure? Fine wine At what job would … Continue reading

10 minutes with facial plastic surgeon Dr. Heather Lee

Dr. Heather Lee, facial plastic surgeon and hair restoration specialist, is well known for her beautiful results, devoted care to her patients, and her positive energy which lights up any room. We caught up with Dr. Lee to share some of these quick facts about this extaordinary surgeon with you. When you were a kid, what did you want to be when you grew up? Doctor. What are your favorite hobbies? Gardening, hiking, baking, biking, traveling. What is your favorite thing about Rochester, NY? The great people and wonderful summers. What is your biggest pet peeve? Bad attitudes and negativity. … Continue reading

The growing popularity of nipple and areola surgery

– By double board-certified plastic surgeon Dr. William J. Koenig Breast implant surgery to enhance the size and shape of the breasts is one of the most popular and well-known cosmetic surgery procedures, but did you know surgery can also be performed to change the size and shape of the nipples and areola (pigmented skin around the nipple)? Nipple and areola reduction surgery, as well as inverted nipple repair, is increasingly requested, as a growing number of women and men become aware there are treatment options available to them to give them the nipple and areola shape and size they desire. … Continue reading

Q and A with Dr. Koenig

Dr. William J. Koenig is one of New York’s most experienced and trusted plastic surgeons. As a specialist breast and body plastic surgeon, he believes in taking a holistic approach to rejuvenation. In addition to recommending the best treatment plans for his patients, Dr. Koenig encourages them to maintain healthy lifestyles by being conscientious about their diets, exercising regularly, and balancing their lives. And he certainly practices what he preaches. Here’s a glimpse into his life beyond the operating room. What’s a typical day for you?  I wake up every day at 6am. On the days I am in the OR, … Continue reading


Dr. Ashley Amalfi, a plastic surgeon specializing in aesthetic and reconstructive breast and body procedures, joined the Quatela Center in 2019. With a reputation as a passionate and gifted surgeon, we decided to delve a little deeper and see what inspires this female powerhouse. What’s a typical day for you? My day usually starts early. Having two little ones (ages 3 and 5), sometimes the early hours are the only alone time I get. I wake up around 5am to enjoy a cup of coffee and an early workout at Midtown or in my home on my Peleton. The kiddos … Continue reading


Dr. Vito C. Quatela is known the world over for his surgical expertise in facial plastic surgery and for his life-changing HUGS Foundation charity. Here are a few everyday things you may not know about this extraordinary man: What’s a typical day for you?  5 am workout 6 am shower 7:30 am surgery (3-4 cases; my favorites are rhinoplasty, facelift and otoplasty procedures) When you were a kid, what did you want to be when you grew up? Always a surgeon, for as long as I can remember. What are your favorite hobbies? Fly fishing, music, astronomy, gardening. What is … Continue reading


Breast augmentation is the most popular cosmetic surgical procedure in the U.S. Breast implants have been used since the 1960s and are one of the most heavily scrutinized and investigated medical devices in history. The types of implants available today, combined with continual refinement of breast augmentation surgery, make the procedure more reliable than ever before. All surgery, however, carries some risk and both regulatory agencies and practitioners continue to ensure the safety of the patient remains paramount. There has recently been renewed discussion surrounding the safety of silicone implants, in large part stemming from the global recall of Allergan’s … Continue reading


– By double-board certified plastic surgeon Dr. William Koenig Maintaining a healthy weight is essential to your health, but did you know that it also has an effect on the risks of surgery, results, and healing?  Cosmetic surgery procedures are mostly elective but they are still major medical procedures which carry some risk, especially when using anesthesia.  Therefore, it is critical that patients meet certain criteria before undergoing a procedure. One of the most important criteria is a patient’s body mass index, or BMI. A BMI is the relationship between a person’s height and weight. Studies show that BMI is … Continue reading


– BY FACIAL PLASTIC SURGEON DR. HEATHER LEE Sun exposure is one of the dominant factors responsible for many of the visible signs of aging. According to the World Health Authority, up to 90% of the visible changes commonly attributed to aging may be caused by sun exposure. In other words, how young or old you look for your age has a lot to do with how much sun exposure you’ve sustained over the years. Cumulative sun exposure can cause adverse cosmetic changes but more importantly also increase the risk of developing skin cancers. Cosmetic concerns include changes to skin … Continue reading


A new survey by RealSelf, the world’s largest online community dedicated to educating and sharing information about plastic surgery, has found that more than one in four (26%) women in the U.S. are currently considering a cosmetic procedure, yet nearly three in five (59%) women do not know there is a difference between a cosmetic surgeon and plastic surgeon. In addition, more than 8 in 10 women (84%) in the U.S. are unaware that medical professionals do not have to be board-certified in plastic surgery to perform surgical cosmetic procedures, such as a facelift, rhinoplasty or breast augmentation. The report also … Continue reading

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